More Than Hockey! That's the new slogan for the
Adirondack Phantoms for the upcoming 2012-13 season
as officially announced by the team earlier today.
"More Than Hockey" is a double-reference
which touches on the variety of entertainment
aspects at Phantoms' home games while also emphasizing
the importance of professional hockey for the
Phantoms hockey at the Glens Falls Civic Center
is family-friendly excitement and entertainment
that delights thousands of area fans each year.
It's More Than Hockey!
And the whole region benefits from having a team.
"More Than Hockey" also is a follow-up
to the "I'm In" campaign which the Phantoms
have been marketing in conjunction with the city
of Glens Falls addressing the positive impact
of an AHL team for the region.
"Phantoms games are more than just a night
of fast-paced, high-quality hockey," said
Matt Valinski, Phantoms Director of Marketing
and Game Operations. "It's about our mascot
Dax, and kids having a great time, and promotions
on the video-board. It's lots of other great things
than make a night with the Phantoms terrific entertainment
and so much more than just a hockey game."
Outside of the arena, the ripple effects of the
Phantoms are easy to identify.
"The I'm In campaign with the city is a
great reminder to all of us how important a professional
hockey team is for the community. And the slogan
'More Than Hockey' carries forward with that idea,"
Chris Porreca, Executive Vice President of the
Phantoms. "Downtown Glens Falls comes alive
and is positively buzzing before and after every
Phantoms home game. Having an AHL team is a huge
benefit for area businesses and the local economy."
The Phantoms and the city of Glens Falls also
are continuing their I'm In campaign with the
goal of reaching 1,756 season ticket holders for
the upcoming season. That amount of support is
the tipping point to soundly demonstrate to the
league and to other teams the true long-term viability
of an AHL hockey team in this great market. It
is all part of the Phantoms' mission to attract
a new, full-time team for this great market. To
date, the Phantoms have reached 1,463 season tickets
and are getting closer by the day to accomplishing
the important goal.
And now for the 2012-13 season, the team will
continue to celebrate the importance of professional
hockey in Glens Falls with their new slogan, "More
Opening Night is coming! The Adirondack Phantoms
season opener will be Saturday, October 13 at
the Glens Falls Civic Center featuring great retro-style
red jerseys that will be auctioned to the fans
Get great savings with the Phantoms when you purchase
a season ticket PLUS never waste a ticket. Your
unused game tickets can be redeemed for future
Phantoms games. 22-game and 12-game packages available
I'm In! We need 1,756 season ticket holders for
next season to conclusively prove the viability
of Glens Falls as a great hockey market. The league
and other teams are watching! We're already off
a great start. Keep it up, fans! To join the "I'm
In" campaign, contribute your $50 down-payment
to a season ticket for 2012-13 or ask about a
22-pack or 12-pack ticket plan. Together we can
do this. Call
the Adirondack Phantoms at (518) 480-3355.